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If you want to know anything about how music surfaces today, how to find it, or how to create it, you will find what you need right here. Joseph Menn, Washington Post writer For the first time in history, almost every song ever recorded is available instantly. Everywhere. You Have Not Yet Heard Your Favourite Song This book charts what musics dazzling digital revolution really means for fans and artists. As a former data guru at the worlds biggest streaming service, Spotify, Glenn McDonald reveals: What the tech giants know about you How they serve up your next song Whether fans can cheat the algorithm Whether jazz is dead and ASMR is the new punk Your chances of becoming a rock star Having analysed the streams of 500 million people, McDonald explores what the data tells us about music and about ourselves, from the secrets of russelåter in Norway to Christmas in the Philippines. Statistically, you have not yet heard your lifetimes favourite song. This book will take you on a voyage of discovery through musics fast-flowing new waters. 10 bonus playlists of wonder included! About the Author Glenn McDonald is expertly placed to provide a comprehensive picture of the global music industry in the 2020s. Growing up in 198Os and 1990s America, he was an obsessive collector of physical music - CDs and vinyl albums. But he soon realised the revolutionary power of digital media to make songs more widely accessible. He started doing data work at the US music-intelligence startup The Echo Nest. The Echo Nest was soon acquired by Spotify, where he became its Data Alchemist. His website Every Noise at Once (everynoise.com) is an unprecedented computational map of the worlds music genres. Reviews If you want to know anything about how music surfaces today, how to find it, or how to create it, you will find what you need right here. And you will be highly entertained and amused in the process. - Joseph Menn, Washington Post staff writer and author of All the Rave: The Rise and Fall of Shawn Fannings Napster. We used to sell CDs by the weight of pallets, thanks to streaming we know how our content is consumed. In this immersive book, Glenn has demonstrated what we can do with this knowledge, so other industries facing their Napster Moment can learn from his unrivalled first mover advantage - Will Page, author of Pivot and former Chief Economist of Spotify Id say that reading this book is the next best thing to having an in-depth, impassioned, hours-long fi
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Vânzător: Libris.ro
Brand: Glenn Mcdonald
