vândut de libris.ro
Historically, the mass media have marginalized womens sports by devoting more coverage to mens sports and trying to appeal to a male audience. This volume analyzes the mass medias portrayal of womens sports. The Olympic Games are highlighted because they provide one of the few sports arenas where womens participation is heavily covered, promoted, and celebrated. The author suggests the media are recognizing the significance of female spectatorship and are attempting to respond to this growing audience by adopting some of the rhetorical and textual characteristics of soap opera and melodrama.
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Vânzător: Libris.ro
Brand: Gina Daddario
