Description: Wella Ultimate Repair Regenerating Shampoo 250ml is a restorative hair care product specially designed for damaged and brittle hair. Its ultra-sensory texture gently removes impurities and excess sebum, preparing the hair to receive a deep repair treatment. Enriched with AHAs and Omega-9, inspired by skincare, this shampoo regenerates the hair fiber from the inside out, leaving hair visibly smoother, shinier, and healthier. The vegan formula, free of artificial colors and dermatologically tested, is suitable for all hair types, even the most fragile. Wella Ultimate Repair Regenerating Shampoo 250ml is part of the Wella Professional Ultimate Repair range, offering ultra-powerful repair technology. Its rich, creamy texture creates a luxurious lather, providing an optimal sensory experience. Featuring Metal Purifier Technology and a patented formula with AHAs and Omega-9, it helps detoxify hair of all metals and impurities while rebuilding internal bonds in the cortex to strengthen the hair fiber. Alpha Hydroxy Acids (AHAs) penetrate deeply to make hair more resilient, while Omega-9 works on the outside of the hair fiber to fill the cuticle and replenish the protective barrier. For damaged, fragile, and brittle hair, Wella Ultimate Repair Regenerating Shampoo 250ml is ideal, including for fine and color-treated hair. Its simple application makes it a practical product for everyday use: wet hair, rub in a small amount of shampoo, massage and wash throughout, then rinse thoroughly. If necessary, a second application can be performed. With its 250ml capacity, each bottle provides a complete and effective repair treatment for healthy-looking, radiant hair