Sport Marketing. Sixth Edition, Paperback - Stephen McKelvey

Detalii:

Empower future sport marketers with a modern guide that delves into technology-driven innovations, strategic data analytics, digital communication channels, and adaptive sales tactics in sports. Interactive projects and multimedia resources blend theory with hands-on practice to prepare students for a dynamic industry.Publisher: Human Kinetics PublishersAuthor(s): Stephen McKelveyNumber of pages: 440Publication date: 2025Dimensions: 281 x 222 x 23Cover type: Paperback / softback

Preț:

829.99 ^RON

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Alte detalii:

Vânzător: Elefant.ro
Brand: Human Kinetics Publishers