Sponsorship in Marketing. Effective Partnerships in Sports, Arts, and Events, 3 ed, Paperback - ***

Detalii:

Now in a fully revised and updated third edition, Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured.Publisher: Taylor & Francis LtdAuthor(s): T. Bettina (University of Oregon, USA) CornwellIllustration(s): 4 Tables, color; 2 Tables, black and white; 27 Line drawings, color; 2 Line drawings, black and white; 16 Halftones, color; 43 Illustrations, color; 2 Illustrations, black and whiteNumber of pages: 220Publication date: 2025Dimensions: 245 x 175 x 16Cover type: Paperback / softback

Preț:

288.99 ^RON

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Alte detalii:

Vânzător: Elefant.ro
Brand: Taylor & Francis Ltd