Nation Branding and International Politics, Paperback - Christopher S. Browning

Detalii:

Today, nation branding is regarded as essential for competitiveness among countries. In academia, however, the idea is often dismissed as unserious. Bringing nation branding to the scholarly discourse, Browning critically unpacks the trend, providing theoretical lenses through which to view the role of nation brands in international politics.Publisher: McGill-Queens University PressAuthor(s): Christopher S. BrowningIllustration(s): 2 photos, 3 tablesNumber of pages: 240Publication date: 2023Dimensions: 227 x 153 x 16Cover type: Paperback / softback

Preț:

223.99 ^RON

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Vânzător: Elefant.ro
Brand: Mcgill-queens University Press