Préférence Vivid Colors inspired by the knowledge of L Oréal Paris experts. The formula with the consistency of a transparent gel contains specially selected dyes for a very intense, bright and expressive color. Quick and easy application. Use the Vivid Color post-color conditioner to nourish your hair and maintain color brilliance for up to 8 weeks*. The shade Copper was inspired by the seaside resort of Santa Monica and its unforgettable, warm, copper sunset. Create your own look with the Vivid Copper shade. *instrumental test