| Inside IBM. Lessons of a Corporate Culture in Action, Hardback - James W. Cortada • elefant.ro | 274.99 RON |
| Inside IBM: Lessons of a Corporate Culture in Action - James W. Cortada • libris.ro | 279.07 RON |
What made IBM so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortada-a business historian who worked at IBM for many years-pinpoints the crucial role of corporate culture.Publisher: Columbia University PressAuthor(s): James W. CortadaIllustration(s): 73 figures, 9 tablesNumber of pages: 480Publication date: 2023Dimensions: 165 x 246 x 39Cover type: Hardback
