Inside IBM. Lessons of a Corporate Culture in Action, Hardback - James W. Cortada

Detalii:

What made IBM so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortada-a business historian who worked at IBM for many years-pinpoints the crucial role of corporate culture.Publisher: Columbia University PressAuthor(s): James W. CortadaIllustration(s): 73 figures, 9 tablesNumber of pages: 480Publication date: 2023Dimensions: 165 x 246 x 39Cover type: Hardback

Preț:

274.99 ^RON

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Vânzător: Elefant.ro
Brand: Columbia University Press