What it does: Himalaya Botanique Complete Care toothpaste is an herbal formula with an invigorating blend of neem, pomegranate and mint that helps remove plaque, strengthen gums and freshen breath. Removes plaque Strengthens the gums It refreshes the breath Harnessing the herbal power of organic ingredients Whats inside makes all the difference. Natural care for your smile. Every variant is certified by EcoCert Stronger emphasis on naturalness COSMOS NATURAL certified by Ecocert Greenline according to the COSMOS standard, available at COSMOS.ecocert.com Ayurveda is one of the worlds oldest holistic sciences, promoting good health in everyday life. Ayurveda uses select herbs to cleanse and rejuvenate the body from within. At Himalaya, we have mastered the science of Ayurveda since 1930 and have developed research-based knowledge about each herb and its benefits. Himalaya products are enriched with the purest quality Ayurvedic herbs, helping to reveal your natural health and beauty day after day. Try our Himalaya Botanique toothpaste range – superstar plant and botanical ingredients! A blend of ancient wisdom and advanced scientific research with proven, gentle ingredients. Contains no fluorides, SLS, gluten, or artificial colors and flavors! The entire range is vegan and contains organic ingredients validated by Ecocert COSMOS NATURAL. Overall sustainable packaging and formula Fully recyclable. The Forest Stewardship Council (FSC) certifies forests to ensure they are managed responsibly and meet the highest environmental and social standards. The PBL tube (Plastic Barrier Laminate) and lid are recyclable.Ingredients: Neem leaf extract – Cleans teeth and promotes healthy gums. Inhibits plaque formation. Supports the immune system and promotes a healthy oral environment. Triphala fruit – Beneficial for mild inflammation. Exhibits astringent properties, supports healthy gums. Supports a healthy bacterial balance. Pomegranate fruit extract – Astringent and toning properties to relieve minor irritations. Significant activity against plaque. Xylitol from birch wood – proven to alter certain types of bacteria that thrive in plaque. Promotes healthy and strong tooth enamel. *Organic Additional Information: Clinically tested Gluten-free Vegan mint Store in a cool, dry place Paper made from 100% recycled material. Chlorine-free. Printed with soy-based inks. Clinically proven efficacy Contains no animal products or animal by-products Free from: fluoride Sodium lauryl sulfate (SLS) gluten Artificial dyes and flavorsInstructions for use: Brush your teeth with it at least twice a day, or as directed by your dentist. For adults and children over 7 years old.