Joico Colorful Anti-Fade Conditioner maintains color longevity Joico Colorful Anti-Fade Conditioner conditioner that can be used daily, amazingly moisturizing, offers dyed hair a delicate balance - infusing the hair with softness and shine, while sealing the hair cuticle, ensuring ideal and constant protection against major color fading hair cosmetics. Instantly detangles and nourishes colored hair Benefits : The color vibrancy is maintained for up to 8 weeks. Gently hydrates dyed hair It improves shine, malleability and hair becomes stronger. Fortifies the hair for 3 times greater resistance to breakage. Protects hair and reduces hair breakage during brushing by over 70%** Ingredients and technology: Camellia oil: rich in essential fatty acids and Omega 9 and antioxidants, it helps to seal hydration and restore the shine and luminosity of the hair. Pomegranate extract: exceptionally rich in tannins and antioxidants that fight against hair discoloration and protect the longevity of hair color. SmartRealease Technology: The Joico system, a unique liposome delivery technology, contains poppy seed oil, arginine and keratin with continuous release to help repair, strengthen and protect hair from the damaging effects of external and environmental factors. **When using colored shampoo and conditioner against hair breakage during combing, on damaged hair compared to a shampoo without conditioner.